Japan’s Nippon TV launches vertical video division Viral Pocket
Nippon TV has launched Viral Pocket, a new division dedicated to vertical video production and micro-drama development, formalising the broadcaster’s expansion into the fast-growing short-form, mobile-first content market. The Tokyo-based media giant said the division...
Danny Baggott named creative director of Hearst Canvas
Hearst Canvas, the creator-led digital content company launched by Hearst Networks last year, has today announced Danny Baggott its first senior appointment. Baggott has been appointed creative director. He joins from Future Studios, where he served as content...
Platform appoints Rhyanna Coleman as director of strategy to drive IP growth
Platform Media has appointed Rhyanna Coleman to the newly created role of director of strategy, as the company looks to accelerate the expansion and commercialisation of its original IP slate. Coleman, who previously collaborated with Platform on launches including...
Gold Wala produces Ramadan-themed series for Channel 4 and Tesco
Channel 4 has partnered with Tesco on a new social-first branded entertainment series, Ultimate Ramadan Basket, marking the retailer’s first dedicated Ramadan campaign across social media. Produced by Gold Wala, the short-form series features actor Dúaa Karim,...
Disney+ launches first vertical microdrama Locker Diaries
Global streamer Disney+ has premiered its first original shortform vertical microdrama, Locker Diaries, marking a significant first step in parent company The Walt Disney Company’s push into the fast-growing format. The 11-part series unfolds from the perspective of a...
Japan’s Nippon TV launches vertical video division Viral Pocket
Danny Baggott named creative director of Hearst Canvas
Platform appoints Rhyanna Coleman as director of strategy to drive IP growth
Gold Wala produces Ramadan-themed series for Channel 4 and Tesco
