Spirit Studios partners with Channel 4 on groundbreaking Gen AI ad campaign
Multi-platform production company Spirit Studios is set to become one of the first partners to utilise Channel 4’s Generative AI Solution for TV advertising, in a move designed to unlock the power of TV for new and emerging brands. A campaign - promoting Spirit...
Keshet-owned Tresor unveils digital-first adaptation of Hot Ones for Germany
Tresor Productions, the German unscripted production company owned by Keshet International, has licensed the rights to produce a German adaptation of celebrity interview format Hot Ones, originally created by Chris Schonberger from First We Feast. The format...
YouTube calls out government and creative industry for neglecting creators – issues recommendations and launches incubator
Video sharing platform YouTube has today released the findings of its Creator Consultation, announced at the end of 2024. Backed by almost 10,000 creators including Amelia Dimoldenberg and Brandon Baum, the report calls for “greater recognition and support for the...
Brave Bison chosen to scale Guinness World Records digital footprint
Digital media and technology company Brave Bison has been selected by Guinness World Records (GWR) to lead a new strategic partnership focused on driving audience growth and monetisation across YouTube, Snap, and Meta platforms. The appointment, which follows a...
After Party Studios partners burger brand SoBe on campaign starring Asim Chaudhry
Creative production company After Party Studios has partnered with burger brand SoBe to create a riotous comedic digital content campaign fronted by Chabuddy G - aka comedian and actor Asim Chaudhry. The campaign, encompassing six pieces of content, launches today and...
Spirit Studios partners with Channel 4 on groundbreaking Gen AI ad campaign
Keshet-owned Tresor unveils digital-first adaptation of Hot Ones for Germany
YouTube calls out government and creative industry for neglecting creators – issues recommendations and launches incubator
Brave Bison chosen to scale Guinness World Records digital footprint
After Party Studios partners burger brand SoBe on campaign starring Asim Chaudhry
