Who said crime was anti-social?
According to data from analytics firm Tubular Labs, shared with The Drop, true crime viewership on YouTube has increased roughly tenfold since early 2023. The category’s growth has been so rapid that it now rivals television in both scale and engagement. And the...
The first 60 seconds are entertainment’s new battleground
Mob bosses discovering their softer side. Salacious affairs between werewolves and vampires. Revenge plots against jilted lovers and treacherous pirates. Short Drama has embraced the kind of storytelling that would make even the most seasoned Riverdale writer blush...
Hey creator, ready to dive in?
Digital-first studios and creators are rapidly reshaping the media, entertainment, and technology landscape. Built natively for platforms like YouTube, TikTok, and Twitch, these studios don’t simply distribute content online – they are designed around...
The final gatekeeper: why independent filmmakers should own distribution too
Fourteen years ago, after making my first feature, Interview with a Hitman, I learned a fairly brutal lesson: making the film was not enough. If nobody knew it existed, nobody was going to see it. I had to learn to think commercially as well as creatively. By 2025,...