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S4C takes minority stake in digital content studio Wander Films
Waitrose joins Amol Rajan’s digital media venture as launch partner
Big Brother creator strategy coincides with 32% rise in ITVX streams
Merzigo launches new four business structure and commits $200m to content investment
Job opportunity | Hungry Bear – YouTube Channel Manager
Who said crime was anti-social?
According to data from analytics firm Tubular Labs, shared with The Drop, true crime viewership on YouTube has increased roughly tenfold since early 2023. The category’s growth has been so rapid that it now rivals television in both scale and engagement. And the...
Kevin Hart’s Hartbeat lines up 20-plus microseries for aTwist platform – which launches today
Kevin Hart’s media company Hartbeat has partnered with US vertical video platform and studio aTwist to develop more than 20 original microseries. The deal comes as aTwist launches today (September 3), with the service going live with original programming spanning...
Merzigo partners ITN to expand archive channels, including deep dive into Royal content
Merzigo has partnered with ITN to develop new digital audiences and revenue opportunities around the UK production company’s Royal Family and news archives. Under the agreement, Merzigo will use its distribution technology and expertise in content optimisation,...
Netflix expands podcast slate, strikes deal with Outlore’s Eleanor Neale
Netflix is expanding its push into video podcasts with a new slate that draws heavily on talent and formats established across YouTube and other digital platforms. Among the additions is Outlore with Eleanor Neale, the British true crime show that has generated 500...
Former Acast, Audioboom and DMG chiefs launch creator media venture Everywhere
Three leading UK media executives with backgrounds spanning Acast, Audioboom, the BBC, Global and DMG have launched Everywhere, a creator media company designed to help creators monetise audiences across multiple platforms. Founded by Andy Goldsmith, Mike Wooller and...
The first 60 seconds are entertainment’s new battleground
Mob bosses discovering their softer side. Salacious affairs between werewolves and vampires. Revenge plots against jilted lovers and treacherous pirates. Short Drama has embraced the kind of storytelling that would make even the most seasoned Riverdale writer blush -...
Objekt produces entertainment-led YouTube series for cooking product company Ooni, hosted by Bad Boy Pizza Society
Digital entertainment studio Objekt has been commissioned by cooking product company Ooni, a leader in the home pizza oven market, to produce Proving with Ooni, a food entertainment format launching exclusively on Ooni’s YouTube channel. Hosted by Bad Boy Pizza...
TellyCast Digital Bootcamp returns for second edition in October: price includes entry to Digital Content Forum 2026
TellyCast, publisher of The Drop, is bringing back its Digital Bootcamp following a successful and fully-subscribed first edition; with the four-day training programme returning to London in October. Taking place on 20, 21, 26 and 27 October 2026, the bootcamp is...