FaZe Clan alumni see rapid fan uptake with launch of CORE collective
A group of former FaZe Clan creators has generated immediate audience momentum with the debut of new collective CORE, highlighting sustained demand for collaborative, personality-led digital-first media formats. The group’s YouTube channel attracted approximately...
Cadillac Formula 1 Team launches YouTube series fronted by Terry Crews
A new digital-first content play is set to debut in the motorsport space, as TWG Motorsports and Box to Box Films prepare to launch Crews Control, an 18-episode YouTube series hosted by actor & athlete Terry Crews, on May 5. Produced by Box to Box Films, the...
Expedia partners with IShowSpeed on global creator-led travel campaign
Travel shop Expedia has entered into a multi-phase global partnership with digital creator IShowSpeed, naming the streamer as an official travel partner as part of a campaign aimed at engaging younger audiences through creator-led content. The initiative centres on...
Full cast announced for Amazon Prime Video’s creator-led competitive format
Amazon Prime Video has confirmed the full cast for its forthcoming unscripted series Would You Rather: Decide to Survive, as major streamers continue to invest in digital-first talent with established online audiences. The Prime Video series, hosted by Romesh...
Patreon expands discovery tools as it positions membership as a core revenue stream for creators
Fan-funded membership platform Patreon has unveiled what it describes as the most significant product evolution in its history, introducing a suite of discovery and community features designed to help creators grow audiences and deepen fan relationships - while...










