TikTok widens creator access to subscription tools
As SVOD streamers pivot towards advertising, digital first platforms are heading in the other direction, by facilitating the growth of subscription-based revenues. TikTok, for example, has just expanded its subscription offering, meaning a much wider pool of creators...
MTV and Comedy Central drop two new digital-first series
Paramount-backed MTV and Comedy Central have continued their investment in digital originals, with a new show and a renewal dropping this autumn. First up is the launch of a new season of MTV Faces, which premieres on October 1. MTV Faces is a short-form digital...
TellyCast Digital Content Forum 2024 completes stellar speaker line-up
YouTube, Channel 4 and Zandland execs join powerhouse schedule With just six weeks to go until the third edition of the TellyCast Digital Content Forum, a final wave of prestigious speakers has been unveiled. Joining thought leaders from Meta, TikTok, Snap and Twitch...
Awin survey highlights creator concerns about AI and burnout
Affiliate marketing platform Awin has released an intriguing survey which explores the impact of AI and levels of burnout within the digital first creator community. Among key findings, Awin found that the majority of creators are yet to use AI in their work, and a...
George Cudmore joins ITV Studios as digital channels director
Leading UK content business ITV Studios has appointed George Cudmore as digital channels director. Announcing the news via LinkedIn, Cudmore said the role will involve “managing and growing their digital portfolio across social & YouTube.” Cudmore has spent the...
TikTok widens creator access to subscription tools
MTV and Comedy Central drop two new digital-first series
TellyCast Digital Content Forum 2024 completes stellar speaker line-up
Awin survey highlights creator concerns about AI and burnout
