Reels to become a stand-alone app?
Reports are circulating that Meta, the company behind Facebook and Instagram, is considering launching its short-form video feature Reels as a stand-alone app. The move is being interpreted as a pre-emptive bid by Meta to seize a competitive advantage if Chinese-owned...
YouTube EMEA chief says video sharing platform won’t go back to original production
Pedro Pina, head of YouTube EMEA, told MIP London delegates this week that the video sharing platform has no intention of getting into original production again. Speaking to media analyst Evan Shapiro at the inaugural event, Pina insisted that the Google-owned...
MrBeast is in talks that could value his activities at $5bn, says Bloomberg
Bloomberg is reporting that YouTube megastar Jimmy Donaldson, aka Mr Beast, is seeking to raise hundreds of millions of dollars to fund his off-platform ventures. If successful, it would value his company at an eye-watering $5bn. Donaldson’s plan is to create a...
What Do Digital Commissioners Want? New panel announced at How to Make Money in Digital
For producers navigating the digital-first content space, understanding what commissioners are looking for - and how the process differs from traditional TV - is critical. At TellyCast – How to Make Money in Digital on 3rd April, a newly announced panel will offer...
Gemma Stafford, YouTube baker, launches FAST channel with Future Today
Connected TV specialist Future Today has joined forces with YouTube creator Gemma Stafford to launch what it claims is “the world's first dedicated 24/7 baking FAST channel”. Entitled the Bold Baking Network, the collaboration will bring “thousands of shows and more...













