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YouTube Stations could turn creators into channel programmers
Netflix adds Kevin Langue channels in latest YouTube creator deal
Banijay and Vinted use AI localisation for seven-market lifestyle format
A brand world is not a visual style
ScreenSkills and BBC study highlights skills gaps facing UK creators
ITV Studios partners prankster Steve Penk on AI-powered Animal Radio FM
ITV Studios’ Creative Network has partnered with radio prankster Steve Penk for a digital-first comedy: Steve Penk’s Animal Radio FM. Known as the pioneer of the prank-call, the format “reimagines Penk’s classic comedy for today’s digital viewers”. Set in a surreal...
Getty Images expands content partnership with Goalhanger
Getty Images, a global visual content creator and marketplace, and leading independent podcast producer Goalhanger have unveiled an expanded content partnership to support Goalhanger’s growing investment in video-first storytelling across its portfolio of hit shows. ...
WWE and ReelShort announce plans for live-action microdrama
Microdrama platform ReelShort and wrestling franchise WWE, have forged a partnership to produce an original live-action microdrama, “the first collaboration between a major sports and entertainment brand and a microdrama platform”. The collaboration brings together...
Holly Willoughby’s YouTube channel Together to drop on July 28
Details are now emerging about media celebrity Holly Willoughby's latest venture, with the former ITV breakfast presenter preparing to launch a new multi-platform lifestyle series on YouTube and social media later this month. The show is being produced by leading...
YouTube channel Dead Meat launches ‘Fresh Meat’ horror short film competition
Dead Meat, the horror-focused YouTube brand founded by James A. Janisse and Chelsea Rebecca (pictured), is launching Fresh Meat, a new short film competition designed to identify emerging horror filmmakers. The initiative was first reported by IndieWire. Created in...
Hearst Canvas seeks channel manager ahead of social-first brand launches
Hearst Networks EMEA is expanding its new digital content studio, Hearst Canvas, with the recruitment of a channel manager - as it prepares to launch its first portfolio of social-first video brands. Hearst Canvas was established as Hearst Networks’ digitally native...
TikTok partnership with NBA and WNBA gives select creators access to marquee events
With nearly half of TikTok’s billion-plus users following basketball, TikTok, the National Basketball Association (NBA) and Women’s National Basketball Association (WNBA) have agreed a global content partnership spanning both leagues. The multi-year agreement combines...
How YouTube Shorts can drive channel growth
With YouTube Shorts now attracting more than 70 billion daily views, the format has become one of the platform's biggest opportunities for creators looking to grow their audiences. But while Shorts can deliver enormous reach, converting those viewers into loyal...