Fixated acquires Kai Plunk’s Elevate to expand direct-to-fan creator monetisation
Creator management company Fixated has acquired creator monetisation platform Elevate Management Group, expanding its capabilities around subscription-led businesses and direct-to-fan revenue for digital creators. The deal follows a $50m investment in Fixated...
Hearst Networks teams with Spirit Studios on digital-first history slate
Hearst Networks has struck a partnership with Spirit Studios to develop a slate of digital-first history programming, signalling a further push by the broadcaster into platform-native content. The agreement will see Spirit Studios produce a new range of premium...
Merzigo extends partnership with Steve Harvey Global to cover The Vault Empowers
Digital monetisation firm Merzigo has unveiled an agreement with media powerhouse Steve Harvey Global, under which it will manage SHG’s Vault Empowers YouTube and Facebook channels. Merzigo said its role is to “maximise international fan reach, engagement, and revenue...
Particle6 AI talent studio Xicoia names Amazon alum Mark Whelan as head of strategy and operations
Xicoia, the AI talent studio founded by Particle6, has announced its first major hire: former Amazon Prime Video executive Mark Whelan, who joins as head of strategy and operations. Whelan will work with Particle6 CEO and creative lead Eline van der Velden to scale...