SOCIAL VIDEO NEWS
THE WEEK’S DIGITAL-FIRST CONTENT NEWS
Ryan Trahan on course for 10m YouTube views with dollar doubling stunt
YouTube creator Ryan Trahan (19.7m subs) is closing in on 10m views for his latest programming stunt ‘How Many Days Can I Double $1?’ At time of writing, he is up to 9.4m views – just 11 days after dropping the 75-minute digital first production. Trahan captured...
Quintus Studios commissions new digital-first doc series ‘Pirate Coasts’
Quintus Studios, the international factual distributor and AVOD channel owner, has commissioned a new original documentary series exploring piracy and maritime crime. Titled Pirate Coasts, the series will debut on Free Documentary, Quintus’ flagship YouTube channel...
Lionsgate hires Westbrook’s Haugen to step up digital content strategy
US studio Lionsgate has appointed Westbrook Media’s Brad Haugen to head its digital strategy. As executive VP, digital strategy & growth, Haugen’s expansive remit will be to develop content production and marketing on digital platforms. Commenting on his...
4Creative uses GenAI to create promo for Open House: The Great Sex Experiment
Channel 4’s in-house agency 4creative is promoting the new series of Open House: The Great Sex Experiment with a campaign brought to life by GenAI. Open House explores whether monogamy is an outdated concept in modern relationships, following previously monogamous...
‘Entrepreneurial creators’ making 25% more revenues than social-first creators, says Kajabi report
A new report from creator commerce platform Kajabi has revealed a major shift in the creator economy, with digital-first creators increasingly adopting an entrepreneurial mindset. This shift to what Kajabi calls ‘creator commerce’ has seen creators seek to fully own...
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Ryan Trahan on course for 10m YouTube views with dollar doubling stunt
Quintus Studios commissions new digital-first doc series ‘Pirate Coasts’
Lionsgate hires Westbrook’s Haugen to step up digital content strategy
4Creative uses GenAI to create promo for Open House: The Great Sex Experiment
‘Entrepreneurial creators’ making 25% more revenues than social-first creators, says Kajabi report
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