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NAB Show launches creator-focused initiative ahead of 2026 event
LADbible Group launches ‘Pitch Your Story’ initiative with Young Arrows
After Party Studios to produce Sidemen Charity Match live stream at Wembley
GammaTime identifies true crime as key opportunity in vertical video
YouTube launches branded series focused on creator storytelling
Good Food unveils digital-first health brand Good Health
Leading UK food media brand Good Food has officially launched Good Health, a new sub-brand that will showcase “trusted health journalism content aimed at social audiences hungry for clarity and science-based advice”. The move follows a soft launch which has seen Good...
Global continues digital expansion by securing majority stake in The Overlap
Media and entertainment group Global has announced a strategic partnership with Gary Neville’s The Overlap. Under the terms of the deal, Global will take a majority stake in The Overlap and support its ambition to build a multi-format sports media network. The move...
Brands turned to female YouTube creators to drive seasonal sales
Brands leaned heavily on trusted female YouTube creators to drive purchase intent and sales in the critical run-up to Christmas, as marketers doubled down on creator-led strategies to cut through festive clutter and connect with shoppers. In YouTube’s official blog,...
FIFA doubles down on digital youth engagement with Roblox expansion
Football governing body FIFA has strengthened its push into digital-first fan engagement by expanding its partnership with Roblox, launching FIFA Super Soccer as its official gaming experience on the platform in a FIFA World Cup year. The multi-year partnership...
ITV invests in Joe Wicks-founded health and fitness app The Body Coach
ITV has invested in health and fitness app The Body Coach, created by Joe Wicks. As part of ITV Adventures Invest, its Media for Equity investment fund, the media company will invest up to £3m in return for ad inventory across ITV channels and ITVX. The Body Coach app...
2026 TellyCast Digital Video Awards open for entries – new categories revealed
Entries are now open for the 2026 TellyCast Digital Video Awards, returning after a successful inaugural year that firmly established the event as a new fixture in the digital-first calendar. Launched by the publishers of TellyCast and The Drop, the TellyCast Digital...
Digital leaders 2026 predictions – Adam Jacobs, Quintus Studios
Quintus Studios' Adam Jacobs shares his 2026 digital-first outlook. What’s the single biggest shift you expect to see in digital-first production and publishing in 2026? An increase in lower cost, high production values long-form shows. Plus more TV talent using...
Digital leaders 2026 predictions – Thom Gulseven, Strong Watch Studios
Strong Watch Studios co-founder Thom Gulseven share his predictions for the world of digital-first in 2026. What’s the single biggest shift you expect to see in digital-first production and publishing in 2026? “Digital-First” producers will be making for every...





