DMG Media’s true crime network The Crime Desk has launched the third season of Heists, Scams & Lies, giving paying members immediate access to the full series alongside a weekly public release.
The Billion Dollar Honey Trap began on November 9 and follows the story of jewellery businessman Mehul Choksi, who left India amid allegations of involvement in a fraud against Punjab National Bank worth approximately $2 billion.
The series is led by The Mail’s chief foreign correspondent Andy Jehring, working alongside fellow journalist Tom Kelly. Jehring travels to Antigua to investigate Choksi’s life after leaving India and the circumstances surrounding his alleged kidnapping and subsequent journey to Dominica.
The investigation examines conflicting accounts of those events and features interviews with Choksi, his lawyer and eyewitnesses.
The release strategy gives The Crime Desk’s subscription service a full-series listening window from launch, while episodes become available weekly to other audiences. Early access sits alongside exclusive content as part of its membership offering.
The Crime Desk brings together DMG Media’s true crime podcasts, YouTube and TikTok videos, written investigations and a dedicated newsletter under one brand. A paid membership offers exclusive content, ad-free listening and early access to selected series.
The brand developed following the success of The Trial, a series offering reporting and analysis of high-profile court cases through dedicated, case-by-case editions. Recent coverage includes the Russell Brand proceedings, with regular YouTube episodes following developments in court alongside the audio podcast.
Further reading: At last week’s Digital Content Forum, panellists explored how The Guardian, Hearst and Bauer Media are also expanding their content strategies across social platforms.
