TikTok and Aardman unveil money-can’t-buy Shaun the Sheep competition

by | Aug 26, 2025 | News

TikTok has partnered with animation studio Aardman to offer one fan the chance to be immortalised in clay in upcoming Shaun the Sheep filmThe Beast of Mossy Bottom. 

TikTok and Aardman are inviting Shaun the Sheep followers to make their case by posting a video showcasing their love for Shaun along with the hashtag #ShaunTheSheepMovie3. Whether it’s getting a Shaun-inspired haircut, baking a Shaun-inspired cake, or crafting their own Shaun the Sheep puppet at home, fans are invited to get creative while sharing why they are Shaun’s ultimate fan.

Only entries to the platform will have a chance to be selected. The 20 videos with the most views will be reviewed by an expert panel who will select a winner. Aardman’s team will then sculpt the winner out of clay for the 2026 film.

Shaun the Sheep is taking off on TikTok, with 654K followers and 9.3 million likes of the @shaunthesheepofficial account. Sean Clarke, managing director, Aardman, said: “Shaun is a social media star himself, with a combined following of over 14 million and TikTok videos that rack up over 10 million views. So, what better way to celebrate his next adventure than by asking his fans to join in the fun?

Dominic Burns, head of operations, TikTok UK, Ireland and Nordics, added: “TikTok is reshaping the way Britain discovers, discusses and decides what to watch. Shaun has found a whole new fanbase on the platform, and it’s fantastic to see Aardman taking that further with a one-of-a-kind competition that could only happen on TikTok.”

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