Little Dot Studios (LDS) has appointed Steph Fernandes as head of social creative, entertainment. Reporting into James Loveridge, co-managing director – agency, Fernandes will shape social work for entertainment clients including Netflix UK, NBCUniversal, Prime Video UK and Warner Bros. Discovery. Announcing the appointment, LDS said she will “steer social storytelling from tentpole campaigns to always-on content that is insight-driven, platform-specific, and culturally resonant”.
Fernandes joins Little Dot Studios from NOW TV, where she was the social, influencer & creative lead. During her time at NOW TV, she scaled the brand’s TikTok channel, delivered viral content, and led social campaigns for titles such as House of the Dragon, The White Lotus, and The Penguin. Prior to this, she was a consultant, partnering brands including AirAsia and Crocs EMEA.
Loveridge said: “Steph’s ability to build social-first brand worlds and deliver viral, culturally resonant content is exactly the kind of talent that will drive our newly united agency forward. As we continue to integrate our specialist teams, her role is critical in ensuring our entertainment clients receive innovative and effective creative strategies. Her impressive background and achievements demonstrate a deep understanding of how to turn platform-native ideas into tangible results.”
Fernandes added: “I’m incredibly excited to be joining Little Dot Studios. I was drawn to their digital-first approach and the opportunity to work across world-class brands. I can’t wait to start building on their success and crafting campaigns that create genuine connections with audiences.”
