Leading social entertainment business LADbible Group is making its debut on TV screens with the launch of a LADbible FAST channel on Samsung TV Plus.
Currently available in the UK, the LADbible FAST Channel will offer “a bold mix of entertaining, unfiltered moments with household celebrities and untold stories from around the world, all delivered straight into viewers’ homes”. The channel will showcase the group’s most popular original programming 24/7, including hit series such as Minutes With, Snack Wars, Agree to Disagree and Would You Rather.
To mark the launch, LADbible Group will also premiere its new format Jury Room, a debate show that takes on issues the public cannot agree on, hosted by ‘Juries’ – from barristers, business owners, gangsters, to Gen Z influencers. The six-part series will see the first episode asking” “Should we bring back military conscription in the event of war?”. The series will be available on Connected TV and YouTube.
As viewing habits shift, LADbible Group said it is “expanding its reach to meet audiences where they are. Insights from Samsung’s 2024 Anatomy of a Streamer research report show that Gen Z Samsung Smart TV viewers are embracing streaming TV, watching an average of 1 hour and 38 minutes of streamed content per day.”
Becky Gardner, head of originals said: “LADbible on TV presents an exciting new opportunity to expand our reach and connect with even more viewers of our shows. This launch reflects our dedication to being where our audience is, delivering always-on entertainment that they love – anytime, anywhere, on any screen.”
Gus Grimaldi, head of Samsung TV Plus EMEA, added: “LADbible is a global powerhouse of entertainment, and we’re thrilled to bring their first-ever TV channel to Samsung TV Plus users for free in the UK. With young viewers rapidly turning to CTV and watching from the comfort of their own homes, Samsung TV Plus is at the forefront of connecting audiences with high quality entertainment.”
