Channel 4 has opened applications for its Content Creatives programme, offering at least ten young people from underrepresented backgrounds in the North of England the chance to kickstart their career in the creative digital industries.
As part of a fully paid 16-week scheme, trainees will take part in four weeks of training and a ten-week work placement with one of Channel 4’s creative agency partners in Leeds or Manchester, or Channel 4’s Leeds-based digital content studio, 4Studio. Trainees will spend one day a week in additional training while on placement.
The training, led by social enterprise SharpFutures, will see the cohort learn about production techniques, storytelling and pitching, before they develop their creative and technical skills during on-the-job learning in their placements.
Content Creatives alumni Ayesha Fateh said: “Through the scheme, I was able to learn many new and invaluable skills such as producing a podcast, crafting the perfect pitch, video editing to fit a specific brief and more. I also learnt how to efficiently work in a team, as well as presentation skills, interpretive skills, and networking.”
The Content Creatives programme is part of 4Skills, Channel 4’s nationwide training and development strategy. It has a particular focus on providing opportunities for people from diverse and disadvantaged socio-economic backgrounds. Charlotte Michael, senior portfolio lead, Nations & Regions at Channel 4, said: “Nearly 100 people have participated in the Content Creatives programme so far. Many have secured entry-level roles across the North as a direct result of the programme, and as we continue to bolster employability skills, we hope to open doors for even more.”
The scheme is made possible by Leeds and Manchester-based creative partners also committed to supporting and nurturing talent. This year’s partners include Social, Finn Comms, Red Bricks Media, Multitude Media, Tangerine and Brawl.
The 16-week scheme includes four weeks of training, a ten-week work placement, and two paid weeks over the Christmas break. The deadline for applications is August 29.
