Google-backed 100 Zeros unveils microdrama slate led by TV talent
Google and Range Media Partners are expanding their production joint venture, 100 Zeros, with a slate of short-form vertical series, tapping established TV creators to develop projects aimed at the rapidly expanding mobile viewing market. The initiative will span...
Screenburn launches Microtone, discovery and community platform for microdrama market
Microtone, a new discovery and community platform focused on microdrama, has launched, aiming to provide a centralised hub for fans of short-form vertical series to track, rate, review and discover content across multiple apps. Developed by Screenburn, the media-tech...
Disney+ rolls out vertical video ‘Verts’ feed on mobile in the US
The Walt Disney Company has begun rolling out a new vertical video discovery feed on Disney+ in the US this week, marking the first phase of the company’s plans to bring mobile-first shortform viewing to the streaming platform. The feature, branded “Verts”, appears as...
iHeartMedia and TikTok unveil radio and creator-led podcast partnership
iHeartMedia and TikTok have launched TikTok Radio, a new radio station and streaming channel designed to merge broadcast audio with trends emerging from the social platform. The station debuted on March 13 with a live broadcast from South by Southwest in Austin and is...