Happy Christmas from The Drop

Happy Christmas from The Drop

As we head into the Christmas break, I just want to say thank you for reading, subscribing and engaging with The Drop this year. What started as an idea to properly cover the digital-first production economy has grown into a genuinely engaged community of producers,...
Digital leaders 2026 predictions – Joe Harbinson, Sky News

Digital leaders 2026 predictions – Joe Harbinson, Sky News

Sky News’ Head of Commercial Partnerships Joe Harbinson shares his 2026 digital-first predictions. What’s the single biggest shift you expect to see in digital-first production and publishing in 2026? I think 2025 was the year digital teams in traditional media...
Digital leaders 2026 predictions – Luci Sanan, Consultant

Digital leaders 2026 predictions – Luci Sanan, Consultant

Brand, broadcast and digital consultant Luci Sanan shares her 2026 digital-first predictions. The single biggest shift in digital-first production and publishing in 2026 Broadcast and digital will work more closely than ever, helped by AI-driven production...
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