DAZN’s social first subsidiary Team Whistle shifts into short-form
Team Whistle, a youth-oriented division of DAZN, has unveiled its first ever short form slate built in partnership with a new generation of up and coming creators hired by the publisher. The move follows the launch of its ‘Whistle Creator Programme’ in February. The...
Come Dine With Me franchise enters metaverse with Minecraft
ITV Studios label MultiStory Media and metaverse specialists Metavision have partnered up to launch Channel 4’s factual entertainment franchise, ‘Come Dine With Me’ into the metaverse, with players now able to go head to head to become the ultimate dinner...
Paramount greenlights TV series from Australian digital first comedy duo
The Inspired Unemployed, a duo of digital first Australian comedians, have been commissioned to make a TV series for Paramount in Australia and New Zealand. The eight-parter will be produced by Warner Bros. International TV Production Australia. Jack Steele and Matt...
Drop ‘til they shop: digital retail platforms woo creators in bid to build social commerce business
The battle to secure poll position in social commerce intensified this week with BNPL (buy-now-pay-later) platform Klarna introducing new features ranging from AI-powered, personalised shopping feeds to creator shops. Klarna said the move would “cement the company as...