Boldprint Studios and Diving Bell are partnering to develop a slate of original digital video content. The collaboration builds on a long-standing relationship between the two businesses, which share a creative space in Brixton, South London.
Combining Diving Bell’s access to digital talent and its strategic ties to global brands, with Boldprint’s expertise in format creation and production, the partnership will focus on developing talent-led, culturally sharp formats built for digital-first audiences across multiple platforms with several projects are already in the pipeline. The initiative will be led by Boldprint CEO Phil Harris and creative director Lou Hutchinson.
Justin Girdler & Kim Butler, co-founders, Diving Bell said: “We have loved working across various content opportunities with brands, networks, and platforms alongside our talent and have been looking for a way to grab the bull by the horns and start making more content ourselves. Boldprint shares our passion for intelligent, impactful storytelling. They are fast-moving, creative, and great fun to work with.”
Harris added: “This partnership is rooted in shared values and creative trust….with Diving Bell’s unmatched instinct for talent and our experience in format and execution….we’re excited about what’s coming next.”
Diving Bell recently released Love & Rage: Munroe Bergdorf, a Universal Pictures film. Boldprint’s debut commission, Channel 4 documentary Swiped: The School That Banned Smartphones, sparked a national conversation on teen smartphone usage.
Harris was previously Channel 4 head of entertainment. Fremantle has a minority stake in Boldprint and distributes its shows internationally.
Pictured: Boldprint CEO Phil Harris (right) and creative director Lou Hutchinson