Ample Entertainment has launched Ample Originals, a new YouTube channel that will serve as a home for the company’s original documentaries, series, creator collaborations and companion content as it expands its direct-to-consumer strategy.
The Emmy Award-winning non-fiction producer said the channel forms part of its wider multiplatform approach, providing a destination to develop original intellectual property, test new storytelling formats and build direct relationships with audiences alongside its work for broadcasters and streaming platforms.
The channel is now live with preview content ahead of the debut of Ample Investigates on August 7 and Somebody Knows Something on August 10.
Ample Investigates is a slate of original investigative documentaries revisiting high-profile crime stories through new reporting, fresh revelations and contemporary investigations. Ample said the films build on its experience producing titles including Amy Bradley Is Missing, This Is the Zodiac Speaking and Hollywood Demons.
The initial slate includes documentaries examining the Isabella Stewart Gardner Museum art theft, the murder of Seth Rich, the disappearance of Jimmy Hoffa and the case of Dr. William Husel.
Launching alongside the documentary strand is Somebody Knows Something, a companion YouTube series to the recently announced ABC News Studios television series of the same name, which is also produced by Ample. Hosted by true crime creator and kidnapping survivor Kara Robinson Chamberlain, who has 1.2 million followers on TikTok and also fronts the television series, the YouTube programme will feature episode recaps, behind-the-scenes discussion and interviews with guests.
Ari Mark, CEO of Ample Entertainment, said: “I’ve always wanted to build a platform that lets us bring original content directly to consumers that is curated, thoughtful, and high quality. This channel gives us another way to expand the reach of our storytelling and create a home for original ideas at every stage of development. It allows us to experiment, collaborate with creators and build lasting communities around our work, all while complementing the premium programming we continue to produce for our broadcast and streaming partners. The audience is smart and they want to consume content that’s top shelf. We can offer that.”
