Netflix is expanding its unscripted slate with a new reality series centred on social media star Alix Earle, according to the streamer’s in-house brand Tudum.
The yet-to-be-titled series, slated to debut in 2026, will follow the Gen Z influencer as she navigates a pivotal moment in her personal and professional life, offering an unfiltered look at her blended family, close-knit group of friends, and growing business empire. Earle’s sister and fellow creator Ashtin Earle will also appear in the series.
Known for her candid “Get Ready With Me” videos, Earle rose to prominence while attending the University of Miami and has since built a global brand, amassing more than 13 million followers across TikTok and Instagram. She has also proved she can cut it on TV – having made the final of Dancing With The Stars in the US.
“I share a lot of my life on social media, and people think they know everything there is to know about me and my family, but honestly, there’s still so much more,” Earle told Tudum. “We are so happy to partner with Netflix on this show about our fun, loving, sometimes chaotic modern family, and how we always show up for each other.”
The series is produced by Fulwell Entertainment, with Ben Winston, Paul Loban and Charlie Van Vleet executive producing for Fulwell, alongside David Grutman’s DGN Studios and executive producer Evan Rosenfeld.
Netflix has increasingly leaned into creator-driven programming as influencers continue to migrate massive digital followings into traditional entertainment platforms.
