Pubity Group has struck its first streaming deal with Fox-owned Tubi, bringing its long-form food series Try Each Other’s to the free streaming service. The deal gives the social publisher its first connected TV outlet for original programming.
The first season debuted on Tubi on November 7, with the second season to follow and two new episodes added each week. The series is available in all markets where Tubi operates.
The format brings together people from different generations, countries and backgrounds to taste, review and score each other’s food. Episodes have featured Boomers versus Gen Z, UK versus US comparisons and Christmas meals, with celebrity guests including John Cena, Tom Holland, Zendaya and Mo Gilligan.
Pubity says the series has generated more than 120 million views across YouTube, Instagram and TikTok since launching on its Food channel in October 2025. That includes more than 37 million YouTube views, with 3.8 million hours watched on the platform. Pubity reports a combined 315,000 followers and subscribers across the three platforms.
“Together with Tubi, we can build on this early success and reach even more viewers in new ways,” said Iyrah Williams, co-founder and chief growth officer of Pubity Group. “We are grateful Tubi is empowering creators to reach new audiences and elevate their businesses while maintaining their authenticity and creative control.”
Tubi has been very active in the creator space over the last year or two, licensing content for its platform and creating initiatives to support original content.
Image taken from Boomers vs Millennials Try Each Other’s Sandwiches
