The winner of BEST AUTOMOTIVE CHANNEL at the TellyCast Digital Video Awards is Supercar Blondie from SB Media Group.
Presented during a ceremony at The Londoner, Leicester Square, the award honours channels operating in one of most dynamic sectors of the social media space. Judges were looking for creativity, access and passionate engagement among fans.
Supercar Blondie started as a single creator with a passion for cool cars. Today it is a global digital first publishing ecosystem featuring a diverse group of talent across its multi-platform network. All told, the brand reaches 125m followers across portfolio of channels and platforms that keeps expanding.
The judges said: “Gold star for growth and doing automotive different. Navigating the aggregator storm by expanding into more creators and a creator network is a fantastic move. It’s great to see a global brand turn reach and expertise into a monetisable product beyond ads & sponsorship.”
