Content studio and digital media network Little Dot Studios has secured the exclusive US rights for Diddy: In Plain Sight, a new documentary exploring the rise, success, and dark secrets of Sean “Diddy” Combs. Acquired from All3Media International, the documentary is now available to US audiences via LDS’ owned and operated network.
In a strategic move to reach the broadest possible audience, Diddy: In Plain Sight is accessible to US audiences on Real Stories, Little Dot Studios’ premium documentary YouTube channel, which reaches over 6.5 million subscribers. The plan is to leverage YouTube’s reach and growing prominence as a platform for premium, in-depth, long-form content, ensuring the documentary connects with a wide and varied audience.
Jennifer Askin, SVP, North America at All3Media International said: “We’re delighted to be working with Little Dot Studios on this title. Their YouTube expertise in the USA offers us an excellent route to reach those seeking to know why the allegations against Sean Combs were hidden for so long – and the complicity around the silence. Gussy Sakula-Barry’s unique, award-winning style of documentary, in collaboration with Lion TV means this bold, confident film will satisfy USA audiences.”
“Diddy: In Plain Sight is a compelling and timely film that deserves widespread exposure,” said Connie Hodson, director of content acquisitions & partnerships at Little Dot Studios. “Following our recent successful US premiere of Leaving Neverland 2: Surviving Michael Jackson from Amos Pictures, which utilised this very same digital release strategy, we’ve seen firsthand how effectively our established YouTube channels can connect vital documentaries with an engaged and diverse audience actively seeking out impactful storytelling. This approach showcases how digital platforms can significantly expand the reach and influence of premium documentary filmmaking, making this story accessible to audiences on their own terms.”
The allegations against Sean ‘Diddy’ Combs’ have made global headlines. With his trial in motion, Lion TV’s documentary reaches beyond the story of one man, to bring to light the complicity of so many people around him. Whether it was the music industry figures who celebrated Combs’ success, the elites who wanted to be seen with him or the brands that craved his endorsements, Diddy: In Plain Sight explores why so many people, motivated by fame, money and power, turned a blind eye to his behaviour.
