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Raising the stakes: investing in creators
TikTok star Kyle Thomas partners Waddell Media on wildlife-themed YouTube channel
Hungry Bear accelerates digital-first vision with talent hire, studio build and creator-led expansion
Strong Watch Studios strengthens leadership team with senior appointments
S4C opens tender for ‘digital-first vision’ of popular series and events
Goalhanger unveils six-part confidence-building series hosted by Katty Kay
Goalhanger has announced the launch of Doing It Anyway, a new six-part limited series hosted by journalist and broadcaster Katty Kay, set to debut on 10 July. The weekly series is being produced in partnership with Vanguard and will explore how confidence influences...
Epidemic adds video capability with Blenda Labs acquisition
Epidemic Group has acquired Stockholm-based video entertainment company Blenda Labs, expanding its operations beyond music and sound into video production. The acquisition follows the group's strategic announcement in April 2026 outlining plans to broaden its...
Rise of the Brandcaster
As audiences abandon traditional marketing channels, brands are becoming broadcasters, launching their own digital-first channels to build culture, loyalty, and long-term engagement through entertainment. For decades, brands rented attention. They bought print pages,...
Banijay Entertainment’s Fort Boyard teams with Domingo on digital-first episode
Banijay Entertainment is expanding adventure competition format Fort Boyard, created by ALP, part of Banijay France, across digital and scripted. Launched alongside the latest season of the iconic show, the firm has dropped “a landmark creator collaboration” and is...
72Point launches Social Formats with Creatorville to extend PR campaigns into social-first video
72Point has introduced a new Social Formats offering in partnership with sister agency Creatorville, aimed at helping brands extend PR-led campaigns into social-first video content designed to sustain attention beyond initial media coverage. The launch formalises work...
TikTok LIVE, Food Network partner on livestream cooking series
TikTok LIVE and Food Network are launching a livestream cooking series that will pair digital creators with Food Network chefs, beginning July 8, 2026. The series follows the companies' Future of Flavor LIVE event held earlier this year and will feature hour-long...
Rakuten TV partners with Mattel to launch Pingu and Barbie & Friends channels
Rakuten TV has announced an expanded partnership with toy/content company Mattel, owner of one of the most iconic brand portfolios in the world, marking the official launch of two new FAST channels across Europe. Rakuten TV is now programming and distributing these...
Cold Glass Productions launches outdoor entertainment franchise Outsiding
Cold Glass Productions, the company behind the Digital Video Awards-winning Dish from Waitrose, has launched Outsiding, a new digital franchise hosted by broadcaster and author Caitlin Moran and garden designer and TV presenter Adam Frost. The series features Moran...