StudioB produces music-focused Access All Areas for O2
Mobile network O2 has launched a new music-focused YouTube series, Access All Areas, in partnership with digital-first production company StudioB. The format sees six self-described superfans compete to prove their knowledge of a featured artist, with one contestant...
Google-backed 100 Zeros unveils microdrama slate led by TV talent
Google and Range Media Partners are expanding their production joint venture, 100 Zeros, with a slate of short-form vertical series, tapping established TV creators to develop projects aimed at the rapidly expanding mobile viewing market. The initiative will span...
Screenburn launches Microtone, discovery and community platform for microdrama market
Microtone, a new discovery and community platform focused on microdrama, has launched, aiming to provide a centralised hub for fans of short-form vertical series to track, rate, review and discover content across multiple apps. Developed by Screenburn, the media-tech...
Disney+ rolls out vertical video ‘Verts’ feed on mobile in the US
The Walt Disney Company has begun rolling out a new vertical video discovery feed on Disney+ in the US this week, marking the first phase of the company’s plans to bring mobile-first shortform viewing to the streaming platform. The feature, branded “Verts”, appears as...