True Crime, TikTok and Test-and-Learn: How Hearst Networks UK is Redefining Digital-First Content
In an era where social video rules the screen, Hearst Networks UK is emerging as a quiet force in digital-first storytelling – particularly across the booming true crime and history genres. Led by digital commissioning editor Sam Pearson, the broadcaster –...
The Curious Case of Max Fosh: From Facebook Stunts to Global Tours and Digital Domination
In the ever-shifting landscape of digital video, few creators have carved out a niche quite like Max Fosh. With a YouTube following in the millions and a career built on inventive stunts, sharp social experiments and a well-honed sense of silliness, Fosh is a modern...
MTV’s Digital Commissioner on Authenticity, Risk and the Power of Vulnerability
If anyone still thinks social-first commissioning is all stunts and sizzle, Amie Parker-Williams has news for them. As Director of Commissioning and Production at MTV Entertainment Group International, Parker-Williams is helping to redefine what digital-first...
“You Won’t Need a Crew to Make a Hit Show” – How Eline van der Velden Is Rewriting TV’s Production Playbook
Eline van der Velden has always been ahead of the curve. From performing arts school to a physics degree at Imperial, from Dutch TV to selling her own BBC Three show, she’s blended creativity and science in a way that now makes total sense. Because van der Velden’s...