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YouTube is starting to reshape television: Enders Analysis explains how
Platform Media names Jodie Miles as commercial director to help drive expansion
2025 edition of TellyCast Digital Content Forum the biggest ever
Colin and Samir among judges for Canon digital creator competition
Cowboy Channel drives digital expansion with original content investment
YouTube challenges Shorts ‘myths’ ahead of annual Brandcast event
As YouTube prepares for its annual Brandcast event, the Google-owned platform has doubled down on YouTube Shorts, sharing insights into why the platform can be so effective. Advising brands and creatives not to get caught in “the myth trap”, the platform has shared...
Thomas & Friends YouTube channel to drop lost pilot episode
A previously unseen episode of iconic children’s series Thomas & Friends is being released today on the brand’s YouTube channel (1800 BST). A reconstructed version of the show’s pilot, Down The Mine, the episode is being released to celebrate the 80th anniversary...
YouTuber MrBeast looks set to make more Beast Games for Amazon Prime Video
Reports emanating from the US suggest Amazon Prime Video is preparing to greenlight two more series of MrBeast’s big budget entertainment series Beast Games, which become the platform’s most watched unscripted series ever in 2024. After Deadline revealed that the...
NASA+ launches FAST Channel on Amazon Prime Video
US space agency NASA’s on-demand streaming service, NASA+, has launched a FAST channel on Prime Video, providing a new way for viewers to watch the agency’s aeronautics, human spaceflight, science, and technology missions unfold on screen. As the agency continues with...
TikTok extends BAFTA partnership and launches Spotlight in UK
TikTok has extended its partnership with awards programme BAFTA, by becoming an official partner of the 2025 BAFTA Television Awards with P&O Cruises. This follows a successful partnership with the EE BAFTA Film Awards 2025. The social media platform said that the...
Banijay backs Signal.Stream’s digital-first format Let’s Play Ball
Format powerhouse Banijay Entertainment has announced Let’s Play Ball, a new entertainment series from Banijay Benelux label, EndemolShine Nederland, Talpa Studios and Signal.Stream. The format was originally piloted on YouTube via Signal.Stream’s channel StukTV,...
Unilever launches TikTok series to support Cleanipedia platform
Cleaning may not be everybody’s favourite free time activity – but it’s a popular content category in social media. Underlining the point, communications agency MullenLowe UK has just teamed up with Unilever to launch a new TikTok series ‘The Worst Guest Ever’. The...
Veritasium tops 10m views with Most Dangerous Building In Manhattan
Science and education YouTube channel Veritasium has racked up more than 10 million views on its latest video – released just over a week ago. Entitled The Most Dangerous Building In Manhattan, the 33-minute social video tells the story of a design fault that could...