S4C takes minority stake in digital content studio Wander Films

S4C takes minority stake in digital content studio Wander Films

S4C Digital Media Ltd, the commercial investment arm of Welsh broadcaster S4C, has taken a minority stake in Middlesbrough-based Wander Films. Wander said the funding will support original IP development, expansion into new markets and growth across branded...
Waitrose joins Amol Rajan’s digital media venture as launch partner

Waitrose joins Amol Rajan’s digital media venture as launch partner

Waitrose has been named a founding brand partner of The Amol Rajan Connection, a new media platform launching under the presenter’s production company. The partnership began on 22 September, with content distributed across LinkedIn, TikTok, Threads, Instagram and...
Big Brother creator strategy coincides with 32% rise in ITVX streams

Big Brother creator strategy coincides with 32% rise in ITVX streams

Big Brother is showing early signs that its creator-led, multiplatform launch is gaining traction, after a 24-hour Bov Boys live stream from the house drew a reported 1.6 million views and the new series opened with stronger viewing on ITVX. The Bov Boys took over the...
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