Andy Fry, Author at The Drop

New tech start up Retrograde plans to ‘democratise creator industry with AI’

Aug 9, 2024

Digital first entrepreneur and influencer Grace Beverley has launched a new company which is aiming to “democratise the creator industry using AI”. Called Retrograde, the firm is a partnership with seasoned tech entrepreneurs Jake Browne and Gary Meehan – and is...

Juve YouTube series heads for UK kids channel Pop

Aug 8, 2024

UK children’s channel Pop has acquired Team Jay, a digital-first animated series produced by Serie A football club Juventus in Italy. The deal is the latest in a line of traditional TV channels and streamers snapping up YouTube-originated content. The series...

Jake Paul’s W breaks records at Walmart, secures multi-million dollar backing

Aug 7, 2024

Leading digital first creators continue to be magnets for investors as they rollout new products into traditional FMCG product areas. Following in the footsteps of MrBeast (Feastables) and Sidemen (Best Cereals), Jake Paul’s men’s personal care brand W has...

Little Dot Studios seals pact with Pro7Sat1-backed Studio71 and JOYN

Aug 6, 2024

All3Media-owned content studio and digital media network Little Dot Studios has unveiled a new partnership between its German office and ProSiebenSat.1-owned digital enterprise Studio71. The pact involves the launch of two factual-based channel brands on the German...

Digital platforms consolidate leadership over TV among young audiences

Aug 5, 2024

For the first time, less than half of UK-based 16-24-year-olds are watching broadcast TV in an average week, according to media regulator Ofcom’s annual study into the nation’s media habits. Just 48% of young audiences tuned in during an average week last year, down...